UNIQUE
BRAND IDENTITY DESIGN
that gets you
NOTICED

Ditch the boring templates and dive back into what you love
while I handle your small business branding.

My design services are specifically crafted for your audience to
love and remember.

Oh hey!

I’m Laura

A strong brand = more confidence, more clients, more growth —

You’re tired of blending in, tired of tweaking, tired of wondering why your brand isn’t attracting the right people. The right branding doesn’t just look good - it makes people feel something: trust, excitement, connection. If your current branding isn’t doing that, let’s change it, mmk? Because good design isn’t just pretty - it’s powerful!

I'm Laura, a freelance brand designer based in Reno, Nevada with over 11 years of experience in the design world. I'm super passionate about creating unique, colorful, fresh designs (with a dash of West Coast style) that reflects your unique vibe.

Imagine having a professional brand designer by your side, someone who understands your vision and can transform it into a powerful, cohesive brand, all while having a blast doing it. Ideal, right? I'm here to solve your branding challenges, freeing you up to focus on what you do best - running your business. Ready to hit the ground running?

BRANDING PACKAGES

BRANDING PACKAGES

SMALL BUSINESS
BRANDING PACKAGES
TAILORED FOR YOUR NEEDS

KICKOFF BRAND

starting at $2800
(payment plans available)

Let’s set the stage for your business with a custom visual identity that gets your audience’s attention and builds trust. I’ll design a tailored logo suite, color palette, and typography that reflect your business’s personality and goals, plus a brand guide to keep everything cohesive as you grow. It’s everything you need to make your business stand out and start building recognition.

  • In Depth Questionnaire

  • 2 Creative Direction Mood Boards

  • Basic Logo Suite

  • Color Palette

  • Typography Suite

  • 3-4 Icon/Asset Elements

  • 10-15 Page Brand Guide

  • 1 Revision

  • 1 Week Turnaround
    (deliverables sent next week)

GRAND BRAND

starting at $4400
(payment plans available)

This is the all-in, fully loaded branding experience for businesses ready to shine bright. The Grand Brand Package goes beyond the basics, creating a visual identity that connects with your audience on a deeper level. You’ll get everything you need to visually represent and market your business with clarity and confidence. It’s about building a brand that stands out, tells your story, and grows with you.

  • In Depth Questionnaire

  • 3 Creative Direction Mood Boards

  • Brand Values and Differentiators

  • Logo Suite

  • Color Palette

  • Typography Suite

  • 1 Brand Pattern

  • 6 Icon/Asset Elements

  • Stock Image Curation

  • Social Media Templates

  • 2 Revisions

  • 30+ Page Brand Guide

  • 3-4 Week Turnaround

How it Works

  • Step 1: Clarifying Your Brand's Mission

    We kick off with a focused session to understand the core of your brand – a critical foundation for a strong identity.

  • Step 2: Discovery & Creative Direction

    We’ll develop a strategic creative direction tailored to your brand, setting the stage for a distinctive identity.

  • Step 3: Logo Design

    We start our collaborative exploration to design a logo that truly represents the heart of your brand.

  • Step 4: Visual Identity Design

    Your brand’s visual language will be designed, from color palettes to typography, ensuring it communicates your brand’s unique P.O.V.

  • Step 5: Delivery & Refinement

    After presenting the initial concepts, we’ll refine the details based on your feedback, ensuring everything aligns perfectly with your vision.

  • Step 6: Time to Launch!

    With the final brand assets ready to go, I’ll guide you through applying your new identity across your business for a seamless and exciting launch.

MISC

MISC

GRAB BAG ITEMS
Pricing Varies

Need something other than Brand Identity Services? Want to tack on some grab bag items to your service package? Let’s do it! Really the sky’s the limit with these, so let me know what you’re thinking and we can chat through it. Here are some ideas to get those wheels turning:

  • Merch

  • Print Collateral

  • Social Media Templates

  • Email Headers

  • Illustrations

  • Menu Design

  • Stock Image Curation

  • Packaging

  • Poster Design

  • Business Cards

  • Icons

  • Calendars

  • Brand Audits

  • …and most visual things!

RECENT WORK

CMC_BusinessCard.jpg
Sweatshirt_BlockySLC.jpg
Artboard 5@3x-100.jpg
KYND_Logoreveal.png
LogoReveal.jpg
TheGreenGrove-Clothing-Tags.jpg
PortlandFlea_specimen.jpg
SquarespaceLogoPhoto.png
Artboard 3@3x-100.jpg
QueenofSLC-Logo.png
Skullys_Drink3.png

Ditch the dull.
Show your true hue.

  • ATLANTA FLOWER COMPANY

    Laura is in a class all her own when it comes to brand design. Working with her on the branding for Atlanta Flower Company was always fun, insightful, and stress-free! Her skill set and creativity are next to none, and her passion shines through in all she does. She was communicative and punctual throughout the design process, and working with her was a breath of fresh air every step of the way. Laura really brought this business to life with her incredible work, and I'm grateful to have gone through this process with such an inspiring and thoughtful designer!

    — Kate Pauda

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LET’S GET

THIS PARTY

STARTED

Project Inquiry Form

Ready to kick things off? Drop your details in the form below and I'll get back to you within 2-3 business days. If it seems like a good fit, we’ll move forward with a super fun discovery call to get to know each other and discuss your vision for your brand.

Don’t like forms because you don’t have a record of what you sent? No problem - feel free to email me at laurastrotedesigns@gmail.com.

  • It's all about the blend of creativity, strategy, authenticity, and YOU. I dive deep into your business's soul, bringing out its essence in a brand identity that's not just pretty but powerful. Plus, my decade of experience in diverse design environments adds an unmatched depth to your brand's story.

  • Totally! Whether you're a branding newbie or familiar with it all, my process is designed to be super accessible and enjoyable. I'll walk you through each step, ensuring you're comfortable and excited about the journey ahead.

  • DEFINITELY yes! Your new brand identity will be a chameleon, looking fab across all platforms – digital, print, social media, you name it. Versatility is the name of the game and a huge part of why it’s important to hire a brand designer like me!

  • No worries! That's what the discovery and creative direction phases are for. I'll guide you through exploring various styles and directions to find the perfect fit for your brand.

  • Got you covered! If you need extra services or custom additions, just let me know. I'm all about tailoring the experience to fit your unique needs. Common add-ons are collateral like business cards, thank you cards, social media templates, stickers, stock photo curation, and really anything visual you could dream up.

  • Oh yeah. Post-launch, you have ongoing support for a month. This means you can reach out with any questions, file type updates, or need for minor tweaks as you integrate your new branding.

  • Yes! All branding packages require a 50% deposit to secure your spot in my calendar, and then typically 1-2 payments thereafter. I want to ensure you feel comfortable and know that options are available.

    Discounts are available on Branding Packages if paying in full upfront (and Grab Bag Items if only bundled into Branding Packages),

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